We all know how to create a Facebook profile these days—in fact, you’ve probably been using Facebook for so long that you can’t even remember how to do it anymore. Nonetheless, a large number of us are either unfamiliar with the procedure or have never needed to create a Facebook page. Your charity organization most likely needs a Facebook page if it has some fantastic social impact objectives. You might have to start over if your profile already has followers or information connected to your company, but there are a few tips to help you avoid starting from zero.
For what reason would I have to change a Facebook profile to a page?
To begin with, using a Facebook page to represent anything other than yourself—that is, your nonprofit—violates the platform’s rules of service. If you use a personal profile to represent a business and don’t convert it into a Facebook Page instead, you could permanently lose access to your account.
Additionally, setting up a Facebook page for your company has a ton of benefits: You can view Facebook Insights if you turn your Facebook profile into a Page. (yay for useful data!), have the chance to share admin access with your colleagues, and be able to create Facebook ads. In spite of your comfort level with the design of your profile, a Facebook Page is unquestionably a more useful tool for your company.
Caution, if you are hoping to click a button and move all your friends to a page with likes it isn’t going to work. You are able to make your profile page into something that is more like an influencer page, allowing people to follow your posts – here is a video on making these updates.
How to convert a profile into a Page
Your task will be to make any necessary updates to your present profile so that it complies with Facebook’s TOS. Then, you’ll utilize that profile to promote your new page through posts, events, Facebook Live, and other forms of communication. To turn your Facebook profile into a page, take these steps (with in mind that you need to be signed into your account):
- Click on Build a Facebook Page Using Your Profile.
- Click “Get Started”
- Observe the on-screen guidance to select the appropriate categories for your Page and determine which of your friends, images, and videos you wish to save.
- Review your choices
- If you want to prevent your Page from publishing automatically after it has been converted, look at the “Publish Page when done” setting and switch it “off.”
- Check your privacy settings
- Start promoting the new page with posts, events, and Facebook Live.
It used to be simple to turn your Facebook profile into a page, but things change, and Meta can be a major pain in the face book. With any luck, you’ll be well on your way to improving your social media strategy and building stronger relationships with your clients and supporters.
Facebook advertising give you the ability to fully target your actual audience with your ads. For this, we advise utilizing a Business.facebook.com account linked to your profile!
After creating your Facebook profile, think about how you may leverage AI technologies for content creation to assist in posting on behalf of your company.
Do you want to grow the Facebook following of your nonprofit organization? Check out our other resources on social media management, understand the ins and outs of Facebook fundraising, and discover how to succeed at Facebook advertising.
